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Marketing Executive - Thought Leadership

Please Note: The application deadline for this job has now passed.

The Role

Are you a self-starter with experience managing content marketing initiatives and campaigns? 

We are looking for a Marketing Executive – Thought Leadership & Research Amplification, to join the Brand and Marketing team on a permanent basis. This is a newly created role and you will ensure that the School’s research and academic insights are effectively amplified with our audiences to build the London Business School brand and drive engagement. You will be responsible for marketing our flagship thought leadership events and podcast series, and other core projects linked to the strategy.  

You will be able to lead on projects independently. You will proactively seek out ways to continually add value to our audiences and to build successful relationships with stakeholder and colleagues.   

Main Responsibilities

  • Draft and develop brand content and materials for use in thought leadership and research campaigns, initiatives and other brand activities.   

  • Provide specialist/technical knowledge to inform the design of thought leadership and research materials, and/or the development of campaigns/ initiatives in line with best practice.   

  • Plan and deliver a range of straightforward projects/campaigns, and contribute to more complex projects/campaigns with guidance from more senior colleagues. 

  • Build and maintain a thorough understanding of London Business School’s research pipeline, with an understanding of what differentiates the School from competitors, for use in the development of brand content.  

  • Create and maintain monitoring mechanisms to record and track engagement levels, response rates and achievement of key performance indicator targets.

Who we are looking for

  • Experience of planning and delivering successful content marketing projects and campaigns across paid and owned channels.  

  • Strong experience in digital marketing and ideally, experience of events marketing  

  • Curiosity and passion for academic research and big ideas 

  • Good project management skills. 

  • Excellent organisational skills and meticulous attention to detail.  

  • Good at working under pressure in a stakeholder-facing role.   

Why London Business School

London Business School; a global and vibrant business community based in two of the world’s most dynamic cities, London and Dubai. It’s where extraordinary minds and diverse perspectives connect, to have a profound impact on the way the world does business and the way business impacts the world. We offer best in class hybrid learning to our students and participants, whilst creating a flexible, supportive and dynamic working environment for our people to excel in, whatever their location.

What you can expect from us

  • Generous annual leave of 27 days plus extra between Christmas and New Year
  • Generous pension package, 21.4% employer contribution (in return for employee enrolment and contribution)
  • Free onsite gym and swimming pool 
  • Amazing range of professional development to support your career path 
  • Enhanced cycle to work scheme 
  • Wellbeing offering to support your physical, mental and financial health 
  • Up to 5 days approved volunteering leave or unpaid parent /carer emergency leave 

All enjoyed in a Smart (hybrid) Working environment so we’re looking forward to discussing how, where and when you might work best to deliver in your new role.  

Our commitment to driving inclusion and belonging    

We are a globally reaching institution, committed to creating tangible and sustainable change in driving inclusion & belonging within our School, education and society at large.  We are dedicated to creating an environment where everyone in our community feels they belong and thrive. This is a key school priority, and we want everyone who joins LBS to feel respected, welcomed, and heard.  

Please note we start screening CVs and interviewing candidates from the start of a campaign. A successful candidate could progress to offer before the advertised closing date. We encourage you to apply as soon as possible if you are interested in any roles

London Business School

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