The Role

Are you an Analyst with an interest in Marketing metrics?

We are looking for a Marketing Analyst to join the Brand & Marketing team on a permanent basis. You will deliver reporting and marketing analytics that identify areas for improvements in the performance of marketing activities across our key products and brands.

This role presents a perfect opportunity to get exposure across all parts of the Marketing team with the ability to make a direct impact and influence the school through understanding customer behaviour and improving the performance of (digital) marketing activities. 

Main Responsibilities

• Measure, analyse and deliver convincing insights on marketing performance and user behaviour across channels, platforms and products. 
• Focus areas are web traffic, lead generation, the performance of paid / social media and customer journey analysis. 
• Own regular reporting on marketing KPIs, extracting data from multiple sources – with a focus on monthly reports. 
• Work with marketing channel owners to help set the benchmarks for the performance of individual strategic campaigns and report against these. 

Who we are looking for

• Experience of working in a marketing environment, with a focus on analysis. 
• Confidence in discussing the drivers of digital marketing and how different channels / platforms contribute to an overall plan. 
• Advanced MS Excel or similar
• Advanced Google Analytics or similar. 
•  Experience with PowerBI or similar. 
• Experience with data visualisation tools (eg. tableau). 
•  Experience with CRM systems (eg. MS Dynamics). 

Why London Business School

London Business School; a global and vibrant business community based in two of the world’s most dynamic cities, London and Dubai. It’s where extraordinary minds and diverse perspectives connect, to have a profound impact on the way the world does business and the way business impacts the world. We offer best in class hybrid learning to our students and participants, whilst creating a flexible, supportive and dynamic working environment for our people to excel in, whatever their location.  

What you can expect from us

• Generous annual leave of 27 days plus extra between Christmas and New Year 

• Generous pension package, 21.4% employer contribution (in return for employee enrolment and contribution) 

• Free onsite gym and swimming pool 

• Amazing range of professional development to support your career path 

• Enhanced cycle to work scheme 

• Wellbeing offering to support your physical, mental and financial health 

• Up to 5 days approved volunteering leave or unpaid parent /carer emergency leave 

All enjoyed in a Smart (hybrid) Working environment so we’re looking forward to discussing how, where and when you might work best to deliver in your new role.  

 Our commitment to driving inclusion and belonging    

We are a globally reaching institution, committed to creating tangible and sustainable change in driving inclusion & belonging within our School, education and society at large.  We are dedicated to creating an environment where everyone in our community feels they belong and thrive. This is a key school priority, and we want everyone who joins LBS to feel respected, welcomed, and heard.  

Please note we start screening CVs and interviewing candidates from the start of a campaign. A successful candidate could progress to offer before the advertised closing date. We encourage you to apply as soon as possible if you are interested in any roles. 

London Business School